![]() It’s not easy to check off her bucket list when Chloe is chronically ill and chronically online. I was curious, then, to see what romance books, tropes, and authors are popular on BookTok right now. ![]() ![]() So much so that Barnes & Nobles across the country have entire displays dedicated to books popular on the app.Īnd the romance community is no different. When a video goes viral, something wholly unexpected and unplannable, people pay attention. TikToks have immense power over the sales of books, as exemplified by the spike in sales for novels like Adam Silvera’s They Both Die at the End or Madeline Miller’s The Song of Achilles. The most popular romance books on TikTok prove that out. It stands to reason, then, with the romance reading community being such a large part of publishing, there’s a subset for romance readers too. There’s AuthorTok, YATok - the list goes on. Within this community, sub-communities have emerged. The bookish community on TikTok, or “ BookTok“, has hundreds of thousands of videos and creators sharing their love for the written word. ![]()
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